If you live in Australia right now (September 2013) and if you have a telephone ... then you are receiving prerecorded phone calls from political parties pushing their party.
The thing I hate most about these political phone calls (phone spam) is the fact that I have no voice on the call. It's just a prerecorded message -- that I didn't ask for -- talking at me ... telling me how to vote and who to vote for.
All this does is make me feel like I have even less of a voice than I already felt I had.
If you think about it, this method goes against everything we have learned about persuasion and influence.
It should also be illegal since my phone number is on the do not call list.
It's also creating negative viral marketing as your friends and neighbours wine and complain about it like I am now.
I actually got one of these prerecorded political party phone calls from the party I support and do you know what the call did to me? It made me feel less connected to the party and its values, views and policies.
If there was ever a time when I felt like voting against my preferred party it is now.
Wouldn't it be better to get a couple of teams together of people who support your party and have them jump on the phone in shifts to call Australian citizens and hold a real conversation for 3 minutes?
I mean, when was the last time a politician asked your opinion about something or took the time to explain some of their policies?
I guarantee if a political party took the time to explain their policies and answer questions they'd create a higher level of support and bonding with the voters in their area.
But it won't happen. Instead they'll continue to use out dated persuasion methods to try to sell you on voting for them like it's 1984.